Description
Lip balm that stands out from the rest.
Balmshot is premium lip balm packaged in an authentic 20-gauge shotgun shell. It's a conversation piece, an impulse buy, and a gift that lands every time — for hunters, anglers, outdoor enthusiasts, and anyone who appreciates a product with personality.
Why retailers love it:
High impulse-purchase appeal — unique packaging stops customers cold
Strong gifting velocity across Father's Day, Christmas, and Valentine's Day
Compact footprint — clip strip or counter display fits anywhere
Proven in Sportsman's Warehouse and Duluth Trading; your customers already know us
The product:
Each Balmshot is hand-inspected and filled with a premium moisturizing formula featuring SPF 15 sun protection. It's long-lasting, non-greasy, and built for people who actually spend time outside — hiking, hunting, fishing, or just living in a dry climate. The shell itself is a real 20-gauge hull, giving it a weight and feel that customers notice immediately. It's not a gimmick — it's a well-made product in packaging that happens to be unforgettable.
Who buys it:
Outdoor retailers, gift shops, gun ranges, sporting goods stores, hunting and fishing shops, hardware stores, and anywhere customers are looking for something that stands out from the usual retail shelf.